I've heard so many people say that giving someone a gift card shows that you didn't put much thought into the gift. Others say a gift card is better because the recipient can go shop for themselves and get exactly what they want. Well, I think there are pros and cons for giving a gift card, but the more important factor is the type of gift card you buy.

First of all, you can't go wrong giving them a gift card for their favorite store. It shows you thought about it and remembered what they like. You don't have to rack your brain to figure out what to buy and they get to go on a prepaid shopping spree. Win, win. So what if you don’t know their favorite places to shop? This is often the case when you are getting a gift for a co-worker or even your in-laws. I suggest a gift card from a department store or website with a wide variety of collections.

Another approach to choosing a gift card is to think of something that the person wants or needs and use the gift card to usher them in that direction. For example, your friend just came home from the hospital and you want to send a gift, but you know she already received tons of gifts baskets and flowers. She has a husband and three young kids. Why not send a gift card for a nearby restaurant (dine-in or take-out) or for the indoor play zone down the street. Same idea for your stressed out sister. Buy a her a gift card for a massage at a nearby spa.

Lastly, sometimes a gift card is just a better-looking substitute for cash. So a gas station gift card or a prepaid credit card is perfect for your niece in college or your babysitter’s Christmas gift.

Either way, I still believe it’s the thought that counts!

Give. Love. Go green.