Please find a way to participate! Here's some info from www.americarecycles.org:

On November 15 each year, thousands of organizations hold events to educate people about recycling resources in their community. Through recycling collection drives, demonstrations, competitions, tours, displays and other special events, citizens encourage each other to increase their recycling at home, at school, in the office and in their communities at-large.
As the national steward of America Recycles Day, Keep America Beautiful provides this vast network of volunteer organizers in every state with resources and promotional materials to support their local America Recycles Day events.
Event organizers register on the national website at www.americarecyclesday.org to access materials and receive program updates.